Project Description

MUUN LOGO

Inspired by Scandinavian design, Muuñ has reinterpreted the traditional straw bag into a timeless and aesthetic object. Moreover, the genesis of Muun was in 2004. Audrey, a Japanese-speaking interpreter, and fashion consultant decides to go on a trip. Furthermore, bound for West Africa to discover the crafts and the craftsmen from Senegal and Burkina-Faso, the idea of creating Muuñ actually takes root in the heart of the small town of Nyariga in North Ghana. Thus, the brand’s DNA emerges, MUUÑ – a fashionable reinterpretation of the traditional basket. In addition, Muuñ’s signature straw bag is reinterpreted with a personalized and detachable pouch be it woolen or in cooler fabrics, plain or colorful zipped or tied. All carefully selected natural materials wrought by women (and men), working closely on the muuñ adventure. The brand’s identity lies in the association of noble materials and singular skills.